In Thailand, it’s customary to take your shoes off before entering homes, guesthouses, temples, and some businesses. Look for signs that say this explicitly—or, if you see shoes lined up outside, take that as your cue. If you’re unsure, it’s better to remove them than risk causing offence. This is more than just courtesy—shoes pick up a lot of dirt and germs, and with a culture that often sits, eats, and even sleeps on the floor, keeping interiors clean is especially important.

If you have a physical condition that makes bending down or removing shoes difficult, there are ways to still respect the custom. Consider slip-on shoes that provide the support you need but are quick to remove, or carry a pair of clean shoe covers you can slip over your footwear before entering. Small adjustments like these help you participate in the tradition while keeping your own comfort and safety in mind.

The way you speak is just as important as the words you choose. In Thai culture, a calm, pleasant tone is valued—speaking loudly, bluntly, or with harshness can come across as rude, even if you don’t mean it that way.

Try to soften your voice, smile often, and learn to add ka (if you’re feminine) or khrap (if you’re masculine) to the end of your sentences. Non-binary speakers sometimes use ha, though this is less common.

This small habit goes a long way in showing respect and will almost always be met with warmer interactions.

While Pai has become a hub for free-spirited travelers, it’s important to dress respectfully—especially when visiting temples, hot springs, or smaller villages. Covering shoulders and thighs is appreciated, and swimwear should be kept to rivers and pools. Walking around town in swimwear or shirtless is considered inappropriate and can make locals uncomfortable—it’s very different from the beach islands.

Life in Pai moves at a gentle pace—and so should your driving. Many local families travel by motorbike with young children or infants on board, so driving slowly and attentively is essential. The rise in accidents involving inexperienced foreign drivers is a growing concern. Please respect the local rhythm, avoid speeding, and only rent a motorbike if you feel confident handling it, especially on hilly or uneven roads.

The natural surroundings and slow pace of life are deeply valued here. Loud music or disruptive behavior—especially in rural or residential areas—can be upsetting to locals who cherish peace and quiet.

It’s always polite to ask permission before taking photos of people, particularly elders, monks, children, or in village settings.

Choosing locally owned businesses, guides, and experiences helps preserve the culture and livelihoods of the people who call Pai home.